TL;DR: What Actually Moves the Needle
Becoming an authorpreneur isn’t about doing more marketing, it’s about building systems that continue working long after a single launch ends.
The authors ...
If you’ve been circling BookTok with a mixture of curiosity and caution, you’re not alone.
Many indie authors ask us:
Is BookTok still relevant?
Does it only work for romance?
Do I ne...
Every year, we ask readers about how and why they read. It’s one of our favorite projects, because it gives us a direct line into the hearts and habits of the people who keep the reading world turn...
This article explores the most important 2026 author trends affecting indie and traditionally published authors, including trust, AI in publishing, reader experience, discovery, and author sovereig...
Let’s face it: for most authors, the word “branding” feels like it belongs in a boardroom, not a writing nook.
It conjures images of color palettes, social media trends, and soul-sucking efforts...
The top writing, publishing, and marketing trends shaping self publishing for authors in 2024.
Your author website is still the cornerstone of your online presence. Learn what to include, how to grow your email list, and tips that help it work harder for you.
With all the noise about TikT...
As indie authors, we're always looking for ways to breathe new life into our backlist, create excitement for a new release, or simply give readers something a little extra. One tactic that’s been g...
You’ve written your book, polished it, and sent it into the world. You believe in it with every fiber of your being. But now comes the question every author asks at some point: How do I get readers...
A strategic guide for indie authors who want to turn browsers into buyers, and fans into evangelists.
You’ve written a great book (or five). You’ve even run a few promotions. Maybe you’ve starte...